Articles

Guest post: 1960s shopping and the catalog culture

Guest post: 1960s shopping and the catalog culture

Before online shopping, high streets and malls, there were mail-order department store catalogs. In 20th century America, department stores like Montgomery Wards, Sears and Macys were every family’s one-stop shopping destination. From clothing for the fashionable lady to tools for the handyman and toys for the kids – plus furniture for the home, appliances for(…)

Makeover Your Home to be More Vintage

Makeover Your Home to be More Vintage

Imagine a home that fits your wardrobe, with notable retro style and vintage design aesthetic. Let your wardrobe shine with this simple tutorial on how to add a vintage vibe to your pad. You don’t have to be a design professional to reinvent your home in the vintage style you love so dearly. Settle on(…)

My top 10 vintage playsuits for this summer

My top 10 vintage playsuits for this summer

There’s nothing quite as cute for summer as a vintage playsuit. Sadly the weather in the UK simply isn’t nice enough to lounge around in my garden in one of these right now, but that just makes me yearn for one even more! Here are my favourite 10 which range from the 1950s to 1990s(…)

Vintage days out: The Brooklands Double Twelve Motorsport Festival

Vintage days out: The Brooklands Double Twelve Motorsport Festival

We had a great vintage family day out on Saturday at one of my favourite places: Brooklands Museum. The atmostphere there invariably transports me back to a bygone age and it’s always a pleasure to visit.  If you haven’t heard of it before Brooklands Museum is the ‘home of British motorsport and aviation’. Brooklands is(…)

Are vintage sunglasses safe?

Are vintage sunglasses safe?

I’ve been wearing vintage sunglasses for a while now but it was only recently, lying by the pool in Cyprus, that I started to wonder about the health implications of wearing them. We’re all nagged constantly about the importance of wearing high-factor suncream and avoiding excessive sun exposure and an important part of that is(…)

3 easy vintage beauty looks to try at home

3 easy vintage beauty looks to try at home

Why it is that Vintage fashion is so perennially popular with fashion lovers? What is it that makes people reference by-gone times and eras rather than simply following the latest trends? Well there are a number of reasons! Vintage fashion is fun, flattering and can be fantastically feminine. It is one of life’s great joys(…)

How to get a tiny waist: I talk with Michele Köbke the girl with the 16″ waist

How to get a tiny waist: I talk with Michele Köbke the girl with the 16″ waist

Waist training is one of those contentious issues which always get people talking. Some people adore a tiny waist, some people abhor them and others are simply fascinated by this kind of body modification. Either way it’s a theme very much relevant to most vintage enthusiasts. The most popular post on We Heart Vintage for(…)

Washing vintage clothes: 7 top tips

Washing vintage clothes: 7 top tips

One really common question when buying vintage clothes is how to wash them. They frequently have that ‘charity shop’ smell and so I always find myself wanting to clean my vintage clothes as soon as I get them home. I’m quite lucky in that I normally buy vintage which dates from the 1960s and 1970s(…)

How to buy vintage: 7 common mistakes to avoid

I’ve heard a lot of people say that they’d love to start wearing vintage clothes, but they don’t know how to go about it. I can see why, buying vintage can be very different to buying in a regular fashion store, so here are my top 7 mistakes to avoid when you’re buying vintage. I(…)

How to get some vintage style with modern fashions

How to get some vintage style with modern fashions

It can take a bit of time to get used to shopping for vintage clothes, you need to find good vintage stores you can trust, get used to tricky vintage sizing and also get brave enough to take the plunge and start wearing vintage. If you don’t have the time to do this and want(…)

Share your vintage with me (please!)

Share your vintage with me (please!)

Have you got some vintage family photos? Or stacks of old magazines filled with gorgeous retro fashions? If you’ve got something to share that you think would be great on We Heart Vintage please send it over. What am I looking for? Anything fascinating, vintage or fabulous from the 1900s through till  the 1980s. So(…)

Starting to wear vintage: 6 tips for vintage virgins

Starting to wear vintage: 6 tips for vintage virgins

1. Don’t be afraid to be different Individuality can be scary if you’re used to just blending in! Wearing vintage is all about discovering your individual style so take a deep breath and be brave, you might just inspire the people around you to be a little braver too! 2. Start small You don’t have(…)

Starting to sew, and whether to use vintage sewing patterns and fabric

Starting to sew, and whether to use vintage sewing patterns and fabric

I  got totally inspired by watching The Great British Sewing Bee over the last few weeks – the great news is that they’ve just announced a new 6 part series of it for next year! Anyway, it inspired me to dig out my sewing machine and dust it off. I bought a sewing machine in(…)

The gruesome truth behind Hollywood’s most famous smiles

The gruesome truth behind Hollywood’s most famous smiles

It’s no secret that A-list celebrities frequently turn to cosmetic dentistry to straighten, fix and brighten their teeth to achieve the megawatt smiles we’re used to seeing. During the golden age of Hollywood, however, many stars went further than a little tooth-whitening to maintain their icon status. Some of the stars were hiding painful secrets(…)

Sustainability vs the throw-away fashion culture

Following the news today that over 200 people lost their lives when an 8 story clothing factory collapsed in Bangladesh, it’s perhaps time to re-examine the ethics of our throw-away fashion culture. One of the companies that this factory produces clothes for was Primark, famed for it’s amazingly cheap fashion finds. I’ve never bought from(…)

The drug culture of Hollywood’s golden age

The drug culture of Hollywood’s golden age

The movie-going public adored the image of glitz and glamour presented to them by their favorite Hollywood stars in the first half of the 20th Century, but many of them were hiding dark secrets. The use of illegal (and legal) drugs was widespread and several well-known faces dabbled in narcotics.  In some cases drug use(…)

10 things you didn’t know about Clara Bow (including the truth about those scandals)

10 things you didn’t know about Clara Bow (including the truth about those scandals)

Clara Bow was the quintessential ‘it’ girl and a flapper icon. She was one of the few silent movie stars who made it successfully into ‘talkies’ with her thick Brooklyn accent in tact. Bow was notorious for her loose living and scandalous lifestyle, so you’ve probably heard the rumours and gossip but here are 10 facts(…)

Vintage clothing styles: the swing dress

Vintage clothing styles: the swing dress

The swing dress started life in the dance halls of the 40s, when girls wanted to swing and lindy hop the evenings away with handsome young men, flashing some leg when they swirled on the dance floor. What is a swing dress? The swing dress is usually a knee-length dress, fitted at the waist and(…)